Showpad eOS

Showpad eOS

Showpad eOS

Showpad eOS

Enable your revenue teams to align around a single source of truth

Enable your revenue teams to align around a single source of truth

Enable your revenue teams to align around a single source of truth

Enable your revenue teams to align around a single source of truth

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Sales enablement, sales content management, buyer engagement, sales readiness

Sales enablement, sales content management, buyer engagement, sales readiness

Sales enablement, sales content management, buyer engagement, sales readiness

USED BY

USED BY

USED BY

2000+ sales organizations

2000+ sales organizations

2000+ sales organizations

PRODUCT

PRODUCT

PRODUCT

Responsive web app

Responsive web app

Responsive web app

TIMELINE

TIMELINE

TIMELINE

5+3 months

5+3 months

5+3 months

When Showpad reached out to Littlevoice, my design agency at the time, Showpad Sales Enablement platform has been entering a new era. After multiple years of organic growth, the platform had expanded beyond the in-house design team's capacity.

When Showpad reached out to Littlevoice, my design agency at the time, Showpad Sales Enablement platform has been entering a new era. After multiple years of organic growth, the platform had expanded beyond the in-house design team's capacity.

When Showpad reached out to Littlevoice, my design agency at the time, Showpad Sales Enablement platform has been entering a new era. After multiple years of organic growth, the platform had expanded beyond the in-house design team's capacity.

When Showpad reached out to Littlevoice, my design agency at the time, Showpad Sales Enablement platform has been entering a new era. After multiple years of organic growth, the platform had expanded beyond the in-house design team's capacity.

Given the limited timeframe, we agreed that the in-house design team would focus on immediate improvements to the client-facing environment — the one sellers used to present materials, pitch products, and close deals. Littlevoice, in turn, would take ownership of the Online Platform (OP), the environment used by content managers to create, organize, and manage assets for the sales team.

Given the limited timeframe, we agreed that the in-house design team would focus on immediate improvements to the client-facing environment — the one sellers used to present materials, pitch products, and close deals. Littlevoice, in turn, would take ownership of the Online Platform (OP), the environment used by content managers to create, organize, and manage assets for the sales team.

Given the limited timeframe, we agreed that the in-house design team would focus on immediate improvements to the client-facing environment — the one sellers used to present materials, pitch products, and close deals. Littlevoice, in turn, would take ownership of the Online Platform (OP), the environment used by content managers to create, organize, and manage assets for the sales team.

Given the limited timeframe, we agreed that the in-house design team would focus on immediate improvements to the client-facing environment — the one sellers used to present materials, pitch products, and close deals. Littlevoice, in turn, would take ownership of the Online Platform (OP), the environment used by content managers to create, organize, and manage assets for the sales team.

MY ROLE

MY ROLE

MY ROLE

As Design Lead, I carried multiple responsibilities. I first needed to establish the right UX methodology — one that would allow me to onboard my team quickly and give everyone a clear understanding of the project’s background, constraints, and roadmap. At the outset, our team consisted of myself, a Creative Director and a junior UI/UX designer, and later expanded to include two dedicated researchers as the scope deepened.

As Design Lead, I carried multiple responsibilities. I first needed to establish the right UX methodology — one that would allow me to onboard my team quickly and give everyone a clear understanding of the project’s background, constraints, and roadmap. At the outset, our team consisted of myself, a Creative Director and a junior UI/UX designer, and later expanded to include two dedicated researchers as the scope deepened.

As Design Lead, I carried multiple responsibilities. I first needed to establish the right UX methodology — one that would allow me to onboard my team quickly and give everyone a clear understanding of the project’s background, constraints, and roadmap. At the outset, our team consisted of myself, a Creative Director and a junior UI/UX designer, and later expanded to include two dedicated researchers as the scope deepened.

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At the same time, I was trying to establish an open and engaging communication with the client's stakeholders, customer support managers, the in-house design team, researchers, and anyone necessary to keep momentum high and avoid unfeasible design solutions.

At the same time, I was trying to establish an open and engaging communication with the client's stakeholders, customer support managers, the in-house design team, researchers, and anyone necessary to keep momentum high and avoid unfeasible design solutions.

At the same time, I was trying to establish an open and engaging communication with the client's stakeholders, customer support managers, the in-house design team, researchers, and anyone necessary to keep momentum high and avoid unfeasible design solutions.

At the same time, I was trying to establish an open and engaging communication with the client's stakeholders, customer support managers, the in-house design team, researchers, and anyone necessary to keep momentum high and avoid unfeasible design solutions.

Luckily for me, Showpad’s friendly and collaborative culture gave our team a strong start. We were able to define our priorities, find common ground on the project scope, expected deliverables and timeline.

Luckily for me, Showpad’s friendly and collaborative culture gave our team a strong start. We were able to define our priorities, find common ground on the project scope, expected deliverables and timeline.

Luckily for me, Showpad’s friendly and collaborative culture gave our team a strong start. We were able to define our priorities, find common ground on the project scope, expected deliverables and timeline.

Luckily for me, Showpad’s friendly and collaborative culture gave our team a strong start. We were able to define our priorities, find common ground on the project scope, expected deliverables and timeline.

THE CHALLENGE

THE CHALLENGE

THE CHALLENGE

THINKING BIG, TESTING SMALL

THINKING BIG, TESTING SMALL

THINKING BIG, TESTING SMALL

The OP side of Showpad’s enablement platform hadn’t received significant design attention in years. It had grown dense, fragmented, and difficult to use. Our plan was to split our efforts in two directions.

The OP side of Showpad’s enablement platform hadn’t received significant design attention in years. It had grown dense, fragmented, and difficult to use. Our plan was to split our efforts in two directions.

The OP side of Showpad’s enablement platform hadn’t received significant design attention in years. It had grown dense, fragmented, and difficult to use. Our plan was to split our efforts in two directions.

The OP side of Showpad’s enablement platform hadn’t received significant design attention in years. It had grown dense, fragmented, and difficult to use. Our plan was to split our efforts in two directions.

First, we focused on quick, high-impact usability fixes that could immediately improve most frequent tasks. A deep, hands-on UX audit allowed me to pinpoint those. Our first priority was to:

First, we focused on quick, high-impact usability fixes that could immediately improve most frequent tasks. A deep, hands-on UX audit allowed me to pinpoint those. Our first priority was to:

First, we focused on quick, high-impact usability fixes that could immediately improve most frequent tasks. A deep, hands-on UX audit allowed me to pinpoint those. Our first priority was to:

First, we focused on quick, high-impact usability fixes that could immediately improve most frequent tasks. A deep, hands-on UX audit allowed me to pinpoint those. Our first priority was to:

1️⃣ Simplify searching and filtering experience;

1️⃣ Simplify searching and filtering experience;

1️⃣ Simplify searching and filtering experience;

1️⃣ Simplify searching and filtering experience;

2️⃣ Remove progress blockers discovered within uploading and onboarding flows;

2️⃣ Remove progress blockers discovered within uploading and onboarding flows;

2️⃣ Remove progress blockers discovered within uploading and onboarding flows;

2️⃣ Remove progress blockers discovered within uploading and onboarding flows;

3️⃣ Accelerate tagging the content within constraints of existing design.

3️⃣ Accelerate tagging the content within constraints of existing design.

3️⃣ Accelerate tagging the content within constraints of existing design.

3️⃣ Accelerate tagging the content within constraints of existing design.

In parallel, we began exploring North Star concepts for the platform’s longer-term evolution.This included ideas like automated metadata operations, AI-assisted duplicate management, multilingual content management, simplified navigation, etc.

In parallel, we began exploring North Star concepts for the platform’s longer-term evolution.This included ideas like automated metadata operations, AI-assisted duplicate management, multilingual content management, simplified navigation, etc.

In parallel, we began exploring North Star concepts for the platform’s longer-term evolution.This included ideas like automated metadata operations, AI-assisted duplicate management, multilingual content management, simplified navigation, etc.

In parallel, we began exploring North Star concepts for the platform’s longer-term evolution.This included ideas like automated metadata operations, AI-assisted duplicate management, multilingual content management, simplified navigation, etc.

Our intention was to bring most promising designs to the focus test scheduled for July.

Our intention was to bring most promising designs to the focus test scheduled for July.

Our intention was to bring most promising designs to the focus test scheduled for July.

Our intention was to bring most promising designs to the focus test scheduled for July.

SHORT TERM SOLUTIONS

SHORT TERM SOLUTIONS

SHORT TERM SOLUTIONS

REDUCE, SIMPLIFY, ACCELERATE

REDUCE, SIMPLIFY, ACCELERATE

REDUCE, SIMPLIFY, ACCELERATE

At first, we focused on automating tedious, repetitive tasks using the existing visual language, while intentionally designing new components and patterns so they could be seamlessly transferred to our long-term vision.

At first, we focused on automating tedious, repetitive tasks using the existing visual language, while intentionally designing new components and patterns so they could be seamlessly transferred to our long-term vision.

At first, we focused on automating tedious, repetitive tasks using the existing visual language, while intentionally designing new components and patterns so they could be seamlessly transferred to our long-term vision.

At first, we focused on automating tedious, repetitive tasks using the existing visual language, while intentionally designing new components and patterns so they could be seamlessly transferred to our long-term vision.

We began by unifying navigation pattern and removing inconsistencies in structure and behavior to:

  • surface most critical parts of the platform;

  • make navigation predictable;

  • remove cognitive overlaps between similar modules;

  • create a flexible framework for future features.

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We began by unifying navigation pattern and removing inconsistencies in structure and behavior to:

  • surface most critical parts of the platform;

  • make navigation predictable;

  • remove cognitive overlaps between similar modules;

  • create a flexible framework for future features.

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We began by unifying navigation pattern and removing inconsistencies in structure and behavior to:

  • surface most critical parts of the platform;

  • make navigation predictable;

  • remove cognitive overlaps between similar modules;

  • create a flexible framework for future features.

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We began by unifying navigation pattern and removing inconsistencies in structure and behavior to:

  • surface most critical parts of the platform;

  • make navigation predictable;

  • remove cognitive overlaps between similar modules;

  • create a flexible framework for future features.

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We began by unifying navigation pattern and removing inconsistencies in structure and behavior to:

  • surface most critical parts of the platform;

  • make navigation predictable;

  • remove cognitive overlaps between similar modules;

  • create a flexible framework for future features.

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We began by unifying navigation pattern and removing inconsistencies in structure and behavior to:

  • surface most critical parts of the platform;

  • make navigation predictable;

  • remove cognitive overlaps between similar modules;

  • create a flexible framework for future features.

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USER RESEARCH

USER RESEARCH

USER RESEARCH

FROM ASSUMPTIONS TO EVIDENCE

FROM ASSUMPTIONS TO EVIDENCE

FROM ASSUMPTIONS TO EVIDENCE

With support from the in-house research team, we recruited nine current Showpad users with different roles and levels of experience. Each participated in a one-hour session structured around the prototype we had prepared.

With support from the in-house research team, we recruited nine current Showpad users with different roles and levels of experience. Each participated in a one-hour session structured around the prototype we had prepared.

With support from the in-house research team, we recruited nine current Showpad users with different roles and levels of experience. Each participated in a one-hour session structured around the prototype we had prepared.

With support from the in-house research team, we recruited nine current Showpad users with different roles and levels of experience. Each participated in a one-hour session structured around the prototype we had prepared.

The prototype simulated a realistic working environment and asked participants to complete four tasks. These tasks covered key parts of the updated experience, including the side panel, main viewer, object viewer, upload flow, and batch operations.

The prototype simulated a realistic working environment and asked participants to complete four tasks. These tasks covered key parts of the updated experience, including the side panel, main viewer, object viewer, upload flow, and batch operations.

The prototype simulated a realistic working environment and asked participants to complete four tasks. These tasks covered key parts of the updated experience, including the side panel, main viewer, object viewer, upload flow, and batch operations.

The prototype simulated a realistic working environment and asked participants to complete four tasks. These tasks covered key parts of the updated experience, including the side panel, main viewer, object viewer, upload flow, and batch operations.

This setup allowed us to observe how users interacted with the redesigned elements in context and see where the new patterns supported or challenged their workflows. These observations gave us qualitative insight into real user behaviour and helped clarify which parts of the experience required further refinement.

This setup allowed us to observe how users interacted with the redesigned elements in context and see where the new patterns supported or challenged their workflows. These observations gave us qualitative insight into real user behaviour and helped clarify which parts of the experience required further refinement.

This setup allowed us to observe how users interacted with the redesigned elements in context and see where the new patterns supported or challenged their workflows. These observations gave us qualitative insight into real user behaviour and helped clarify which parts of the experience required further refinement.

This setup allowed us to observe how users interacted with the redesigned elements in context and see where the new patterns supported or challenged their workflows. These observations gave us qualitative insight into real user behaviour and helped clarify which parts of the experience required further refinement.

To protect participants' privacy, the video above is actual screen capture of one of the sessions featuring researcher annotations only. Participant camera and audio input have been removed.

To protect participants' privacy, the video above is actual screen capture of one of the sessions featuring researcher annotations only. Participant camera and audio input have been removed.

To protect participants' privacy, the video above is actual screen capture of one of the sessions featuring researcher annotations only. Participant camera and audio input have been removed.

To protect participants' privacy, the video above is actual screen capture of one of the sessions featuring researcher annotations only. Participant camera and audio output have been removed.

THE IMPACT

THE IMPACT

THE IMPACT

THAT WAS INFORMATIVE… SO WHAT DO WE DO NEXT?

THAT WAS INFORMATIVE… SO WHAT DO WE DO NEXT?

THAT WAS INFORMATIVE… SO WHAT DO WE DO NEXT?

One thing I learned during my time with LittleVoice is that neither large nor small companies place their trust in design heuristics or fancy metrics alone — they trust their users.

One thing I learned during my time with LittleVoice is that neither large nor small companies place their trust in design heuristics or fancy metrics alone — they trust their users.

One thing I learned during my time with LittleVoice is that neither large nor small companies place their trust in design heuristics or fancy metrics alone — they trust their users.

One thing I learned during my time with LittleVoice is that neither large nor small companies place their trust in design heuristics or fancy metrics alone — they trust their users.

Thanks to the research we conducted, we were able to validate both short-term and long-term improvements to the product. While none of the solutions were perfect, the insights we gathered gave us a clear sense of direction for where an OP platform should evolve next.

Thanks to the research we conducted, we were able to validate both short-term and long-term improvements to the product. While none of the solutions were perfect, the insights we gathered gave us a clear sense of direction for where an OP platform should evolve next.

Thanks to the research we conducted, we were able to validate both short-term and long-term improvements to the product. While none of the solutions were perfect, the insights we gathered gave us a clear sense of direction for where an OP platform should evolve next.

Thanks to the research we conducted, we were able to validate both short-term and long-term improvements to the product. While none of the solutions were perfect, the insights we gathered gave us a clear sense of direction for where an OP platform should evolve next.

GENERAL FINDINGS

GENERAL FINDINGS

GENERAL FINDINGS

Our sessions showed that the new structure and flow successfully addressed several long-standing issues in the current experience. Participants with different levels of expertise had developed strong habits, and some initially worried about losing familiar interaction patterns.

Our sessions showed that the new structure and flow successfully addressed several long-standing issues in the current experience. Participants with different levels of expertise had developed strong habits, and some initially worried about losing familiar interaction patterns.

Our sessions showed that the new structure and flow successfully addressed several long-standing issues in the current experience. Participants with different levels of expertise had developed strong habits, and some initially worried about losing familiar interaction patterns.

Our sessions showed that the new structure and flow successfully addressed several long-standing issues in the current experience. Participants with different levels of expertise had developed strong habits, and some initially worried about losing familiar interaction patterns.

However, overall sentiment toward the redesign was far more positive than expected. Most users saw the changes as a step in the right direction, noting that a gradual introduction would make the transition smoother.

However, overall sentiment toward the redesign was far more positive than expected. Most users saw the changes as a step in the right direction, noting that a gradual introduction would make the transition smoother.

However, overall sentiment toward the redesign was far more positive than expected. Most users saw the changes as a step in the right direction, noting that a gradual introduction would make the transition smoother.

However, overall sentiment toward the redesign was far more positive than expected. Most users saw the changes as a step in the right direction, noting that a gradual introduction would make the transition smoother.

To protect customer privacy, the feedback shown above is real, but all photos have been altered and names removed.

To protect customer privacy, the feedback shown above is real, but all photos have been altered and names removed.

To protect customer privacy, the feedback shown above is real, but all photos have been altered and names removed.

To protect customer privacy, the feedback shown above is real, but all photos have been altered and names removed.

KEY TAKEAWAYS

KEY TAKEAWAYS

KEY TAKEAWAYS

Eight out of nine participants completed all assigned tasks without difficulty. The batch editing improvements received the strongest reaction, followed by the ability to copy and paste metadata — both viewed as clear time-savers that would significantly improve platform use efficiency.

Eight out of nine participants completed all assigned tasks without difficulty. The batch editing improvements received the strongest reaction, followed by the ability to copy and paste metadata — both viewed as clear time-savers that would significantly improve platform use efficiency.

Eight out of nine participants completed all assigned tasks without difficulty. The batch editing improvements received the strongest reaction, followed by the ability to copy and paste metadata — both viewed as clear time-savers that would significantly improve platform use efficiency.

Eight out of nine participants completed all assigned tasks without difficulty. The batch editing improvements received the strongest reaction, followed by the ability to copy and paste metadata — both viewed as clear time-savers that would significantly improve platform use efficiency.

WHAT CAME NEXT

WHAT CAME NEXT

WHAT CAME NEXT

With the limited time remaining, we prioritized refining the designs based on our findings, presenting our takeaways to Showpad’s key decision-makers, and handing over both ready-to-implement short-term solutions and more distant long-term design strategy.

With the limited time remaining, we prioritized refining the designs based on our findings, presenting our takeaways to Showpad’s key decision-makers, and handing over both ready-to-implement short-term solutions and more distant long-term design strategy.

With the limited time remaining, we prioritized refining the designs based on our findings, presenting our takeaways to Showpad’s key decision-makers, and handing over both ready-to-implement short-term solutions and more distant long-term design strategy.

With the limited time remaining, we prioritized refining the designs based on our findings, presenting our takeaways to Showpad’s key decision-makers, and handing over both ready-to-implement short-term solutions and more distant long-term design strategy.

Although the client was impressed with the work my team and I delivered—especially our ability to navigate complex topics, manage the product lifecycle, and plan strategically — Showpad ultimately chose to build an internal design team rather than extend the contract. Since October 2023, I have not been involved in further design efforts.

Although the client was impressed with the work my team and I delivered—especially our ability to navigate complex topics, manage the product lifecycle, and plan strategically — Showpad ultimately chose to build an internal design team rather than extend the contract. Since October 2023, I have not been involved in further design efforts.

Although the client was impressed with the work my team and I delivered—especially our ability to navigate complex topics, manage the product lifecycle, and plan strategically — Showpad ultimately chose to build an internal design team rather than extend the contract. Since October 2023, I have not been involved in further design efforts.

Although the client was impressed with the work my team and I delivered—especially our ability to navigate complex topics, manage the product lifecycle, and plan strategically — Showpad ultimately chose to build an internal design team rather than extend the contract. Since October 2023, I have not been involved in further design efforts.

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Demo reel

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Resumé

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Contact

Contact

Contact

Contact

mdniprovskyi@gmail.com

mdniprovskyi@gmail.com

mdniprovskyi@gmail.com

mdniprovskyi@gmail.com

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